Digital Marketing


Responsibilities :
  • End to End execution of marketing projects and campaigns, including ideation, creation of collaterals, distribution of collaterals in various media and measurement and analysis of impact
  • Execution of Search Engine Optimization on a continuous basis
  • Creation and execution of SMS and Email based marketing campaigns
  • Continuous review and active management of website and other online assets
  • Assist in the formulation of strategies to build a lasting digital connection with consumers
  • Working closely with agencies to launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
  • Be actively involved in SEO efforts (keyword, image optimization etc.)
  • Prepare online newsletters and Writing copy for email marketing campaigns and organize their distribution through various channels
  • Provide creative ideas for content marketing and update website
  • Collaborate with designers to improve user experience
  • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
  • Acquire insight in online marketing trends and keep strategies up-to-date
  • Maintain partnerships with media agencies and vendors
  • Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
Requirements :
  • S1 in marketing or relevant field
  • Proven experience as Digital Marketing Executive or similar role
  • Excellent understanding of digital marketing concepts and best practices
  • Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
  • Skills and experience in creative content writing
  • Analytical mindset and critical thinking
  • Excellent communication and interpersonal skills
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Company Description

PT. Mulia Boga Raya adalah perusahaan yang memiliki komitmen tinggi dalam memasarkan produk-produk bernutrisi dengan kualitas terbaik untuk masyarakat Indonesia. Kini PT. Mulia Boga Raya telah menghasilkan beragam varian produk keju yang disukai segenap kalangan dan lapisan. Salah satu portfolio produk berkualitas tinggi dan melekat erat di hati masyarakat adalah keju merk PROCHIZ. Jika ditilik dari namanya, PROCHIZ diartikan sebagai Professional dalam pengolahan dan pemasaran (keju). PT. Mulia Boga Raya juga menjadi penghasil produk keju dengan nama merk yang dipasarkan oleh PT. Fonterra Indonesia.
PT. Mulia Boga Raya berdiri pada tahun 2007 dan mulai produksi tahun 2008 setelah beberapa tahun kini keju prochiz sudah mulai di kenal masyarakat indonesia.