Online - Offline Marketing Executive/Online - Offline Marketing Executive

    Ditayangkan 24/September/2016

    id.jobsdb.com

    Marketing executives contribute to and develop integrated marketing campaigns. Tasks can involve:

    • liaising and networking with a range of stakeholders including customers, colleagues, suppliers and partner organisations;
    • communicating with target audiences and managing customer relationships;
    • sourcing advertising opportunities and placing adverts in the press or on the radio;
    • managing the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters and DVDs;
    • writing and proofreading copy;
    • liaising with designers and printers;
    • organising photo shoots;
    • arranging the effective distribution of marketing materials;
    • maintaining and updating customer databases;
    • organising and attending events such as conferences, seminars, receptions and exhibitions;
    • sourcing and securing sponsorship;
    • conducting market research, for example using customer questionnaires and focus groups;
    • contributing to, and developing, marketing plans and strategies;
    • managing budgets;
    • evaluating marketing campaigns;
    • monitoring competitor activity;
    • supporting the marketing manager and other colleagues.

    Key skills for marketing executives:

    • Good teamwork skills
    • Communication skills
    • Adaptability
    • Good organisation and planning skills
    • Creativity
    • Commercial awareness
    • Numerical skills
    • IT skills

    Tutup pada 24/October/2016

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