Deskripsi Pekerjaan


● Bachelor Degree in Mathematics, Engineering, Marketing, or MBA; and/or proven of

minimum 10 years of related experience

● 10+ years Marketing, Sales, and/or Product experience on a national or regional scale

● Experienced team leader

● A clear understanding of both owned and paid marketing best-practices (including email,

referrals, push notification, SEM, and display marketing)

● Experience with the highly quantitative and analytics-driven environment, working with

complex datasets to understand performance and drive optimization strategies


● Own the strategy and execution for a Marketing and Revenue growth strategy

● Work with key stakeholders and internal departments to define both customer acquisition,

room selling, customer retention objectives, and deadlines to ensure strategic imperatives

and goals are met

● Develop quarterly plans, optimize operations, and drive business results

● Work with Tech and Product teams to ensure that marketing technology (internal or

third-party) meets the unique needs of the business

● Enhance the Marketing (Brand) team to create engaging marketing that is both effective

and further affecting customer’s love for the Bobobox brand

● Use measurement, tracking, and management platforms to produce analytical insights

and manage end-to-end Commercial department’s operations

● Provide thought leadership to help identify new opportunities and other emerging


● Partner with other Leadership Team members to ensure alignment between business

Tentang Perusahaan


Wisma Bumiputera LT. 3 Suite #302 - 307, Jl. Asia Afrika No 141 - 149, Bandung, 40112